# identity.md

## Organization Overview
- **Company Name:** Meliora Cleaning Products
- **Mission:** To create sustainable home cleaning and laundry products using people- and planet-friendly ingredients, ensuring they are MADE SAFE® non-toxic, eco-friendly, cruelty-free, and made in the USA. The company is committed to transparency by listing all ingredients and holding itself accountable to be a better company.
- **Company Structure and Legal Entity:** Details forthcoming.
- **Founded Date and Location:** Founded in 2013, with manufacturing operations in Chicago, USA.
- **Size and Scale:** Details forthcoming.

## Leadership & Team
- **Key Leadership Profiles and Roles:** Details forthcoming.
- **Team Structure and Departments:** Details forthcoming.
- **Company Culture and Values:** Committed to being People- and Planet-Friendly, emphasizing transparency with all ingredients listed on labels, and adhering to MADE SAFE® non-toxic, eco-friendly, and cruelty-free standards. The company fosters accountability and strives for continuous improvement.
- **Relevant Links:** [About Us](https://meliorameansbetter.com/pages/about-us)

## Operations & Structure
- **Business Model and Operational Approach:** Meliora Cleaning Products manufactures and sells sustainable home cleaning and laundry products. Their operational approach is characterized by in-house production in their Chicago factory, a strong commitment to using people- and planet-friendly ingredients, and ensuring products are MADE SAFE® certified, non-toxic, eco-friendly, and cruelty-free.
- **Location(s) and Geographic Presence:** Operates its own factory in Chicago, USA, serving customers nationally.
- **Key Partnerships and Affiliations:** Certified by MADE SAFE®, ensuring products meet rigorous non-toxic standards.
- **Relevant Links:** [About Us](https://meliorameansbetter.com/pages/about-us)